There’s a certain kind of product that aims to enchant you. Not through quality or innovation, but through carefully crafted illusions. Cupid Fragrances’ Hypnosis™ 2.0 is the latest in a long, tiresome line of pheromone colognes that promises attraction, but delivers little more than marketing fairy dust.
It’s not just misleading. It’s deliberate. These aren’t accidental exaggerations or misunderstood claims.
They’re calculated scripts: built to simulate scientific authority, reinforced by slick packaging (let’s be honest though: the Cupid art is awful), paid influencer “testimonials”, and a flood of suspicious five-star reviews.
But like the many overnight pheromone cologne & perfume makers that crop up every once in a while, Cupid’s Fragrances offers no real substance behind the claims.
“Proprietary PheroPureVXN™ blend.”
“Backed by 20+ years of pheromone research.”
“Engineered to make you naturally magnetic.”
You’ve seen this before. So have I.
And after years of studying pheromones, reviewing real formulas, and debunking scams, I can say this with confidence:
Cupid Fragrances’ Hypnosis 2.0 Isn’t an Innovative Product. It’s a Cheap, Underperforming Pheromone Cologne Sold by a Company Appearing to Rely More on Deception Than on Quality.
From the generic scent profile to the questionable formulation and conspicuously aggressive sales tactics, Hypnosis™ 2.0 isn’t a breakthrough…
It’s a formulaic cash grab, dressed up in pseudo-expertise and targeted at the vulnerable.
This is literally a master class in how packaging and persuasion can briefly eclipse reality… but never replace it.
Strip away the seductive language, and what you’re left with is a forgettable fragrance at best. Hypnosis™ 2.0 is billed as an “aromatic fougère” with notes of vanilla, amber, musk, and spice…
… but the result smells less like seduction and more like a reheated drugstore body spray. The projection is weak. The longevity is worse.
And for a cologne built on the premise of being “pheromone-infused,” there’s no detectable trace of anything beyond synthetic scent molecules and marketing fairy dust.
The Same Old Lazy “Pheromone Formula”, Wrapped Up In Pseudoscience (Again)
Cupid Fragrances at least lists a few actual pheromones in their Hypnosis 2.0 formula – androstenone, androstadienone, and androstenol.
But let’s be honest – its the pheromone equivalent of instant noodles.
These are the same three entry-level molecules that have been recycled in scammy pheromone colognes like Pherazone and Pure Instinct for over a decade.
No innovation or originality – just the illusion of credibility for buyers who don’t know any better.
Not a single detail on dosage, ratios, purity, or carrier stability.
Just the same three molecules, wrapped in a vague “PheroPureVXN” trademark – a name that sounds scientific, but says absolutely nothing.
It’s branding masquerading as science.
By contrast, serious pheromone brands like S1CK, PheromoneXS, and Pheromone Treasures – operate on a completely different level.
These are artisan formulas, engineered with nuance, depth, and rigor. Multiple pheromones, layered intentionally, tested by real users over years. You feel the difference. Others do too.
Hypnosis 2.0 doesn’t even attempt that.
It mimics the language of legitimacy – not the science.
It’s purposefully designed to sound impressive to the uninformed… but raises eyebrows and alarm to anyone who knows what they’re looking at.
A Parade of Manufactured Hype, Fake Reviews, and Bought Credibility
If there’s one thing Cupid Fragrances excels at, it’s creating the illusion that people love this stuff. The Hypnosis 2.0 product page is a masterclass in artificially inflating demand – complete with cherry-picked “testimonials,” dramatic before-and-after promises, and unverifiable success rates.
Their claims of 500,000+ “happy customers” is 100% guaranteed rubbish. The “As Seen On” schtick has been done since the beginning of (internet) time…
And while I’m sure they’ve done quite well for themselves pushing this product, there’s an undeniable, and highly suspicious pattern of behavior through 3rd party platforms like PissedConsumer and TrustPilot:
The reviews are flooded with obvious astroturfing.
Cupid Fragrances currently holds an alarming 3.4-star rating on Trustpilot, marked by an unusually polarized distribution—46% five-star vs. 38% one-star reviews.
Such extreme discrepancies suggest manipulated reviews rather than a genuinely reliable product.
Five-star accounts with no review history, nearly identical language (“clean and fresh with warm undertones”), and copy-pasted praise about customer service “fixing an issue quickly.”
And yet… buried beneath the noise are hundreds of furious one-star reviews telling a very different story.
Complaints Of Foul-Smelling Product, Manipulative Billing Practices, Leaking Bottles, Unresponsive Customer Service, And Refund Policies Designed To Stall And Exhaust Buyers
Here are just a few of the real reviews posted publicly on TrustPilot:
“This product might as well be labeled ‘repels women better than a fart.’”
“I bought it expecting a warm fragrance and instead got the smell of commercial-grade cleaner mixed with Thai food. Very unsettling… definitely won’t be buying again.”
“Nearly all the positive reviews are fake.”
“Every five-star review is from someone doing their first ever review. Many are nearly identical or direct copy-and-paste. It’s obvious. That alone put me off buying.”
“I got this as a gift from my girlfriend… and I was pissed she spent the money.”
“Dog shit smells better. If I step in dog shit I get more attention from women than when I wear this.”
“COMPLETELY FRAUDULENT COMPANY.”
“They refused to cancel the order immediately after purchase. Then told me there’d be a 20% restocking fee and no refund of shipping costs. Never got my money back.”
“I ordered 3 bottles for $40 each. Two arrived leaking and nearly empty.”
“Customer service ignored my request for replacement or refund. The whole thing is a scam.”
Made Up Reviews Are Just Part Of The Grift. This is the Most Predatory “Returns Policy” I’ve Seen in a While
Cupid advertises a “30-Day Money-Back Guarantee”, giving buyers confidence they can try Hypnosis risk-free. The reality is quite different. The return policy (buried on the site) says you can return within 30 days but only if the item is unopened and unused (trycupids.us).
In other words, if you spritz the cologne even once to test it, you no longer qualify for a refund under “customer remorse.” This makes the money-back guarantee essentially worthless for a fragrance product – who buys cologne and doesn’t at least open the bottle to smell it?
One Trustpilot reviewer called out this trick, describing the return policy as “garbage.” He noted the site touts a 30-day guarantee, “but if you read it, they won’t accept returns if opened – which defeats the purpose”.
Additionally, if your order does arrive and you’re unhappy, you’d have to pay return shipping all the way to China to get your money back (most likely where the product is actually made).
This hassle and expense likely deters most from even attempting returns.
The Fake Review Playbook: How Cupid Fragrances Manufactures Trust
Once you start connecting the dots, a pattern emerges of calculated reputation engineering.
Cupid Fragrances doesn’t just passively benefit from fake reviews… it actively cultivates them:
- Affiliate influencers (recently this has been mostly TikTok pheromone/fragrance influencers as far as I can tell), incentivized to post glowing “reviews,” often tied to generous commission kickbacks. The result? Biased praise masquerading as unbiased opinion.
- Suspiciously polished, novella-length five-star reviews that read more like scripted product pitches than authentic experiences.
- Reddit threads routinely disrupted by throwaway sock-puppet accounts zealously defending Hypnosis 2.0 — often dismantled within minutes by seasoned pheromone and fragrance enthusiasts who know better.
- Amazon-style blurbs that use vague praise (“works like magic,” “my life changed overnight”) with no detail, no context, and no credibility… often in direct contradiction to the actual consumer consensus.
It’s less a review ecosystem and more a smoke-and-mirrors reputation machine – where illusion trumps experience, and digital noise drowns out authentic feedback.
After compiling all this research, it becomes clear…
Cupid Fragrances’ Hypnosis 2.0 Is Popular Not Because It’s a Great Product, but Because It’s Extremely Well-Marketed.
The company has leveraged every trick in the book: sexy promises, influencer hype, fake scarcity deals, cherry-picked success stories – to create FOMO and reel customers in.
Unfortunately, once people try it, many realize they’ve overpaid for a pretty ordinary cologne that doesn’t live up to the magic it suggests.
To be fair, Hypnosis 2.0 is not completely without any merit: a portion of users do find it smells okay (subjective), and wearing a nice fragrance can indeed make one feel more confident. However, it is highly likely that the vast majority of the “positive” reviews are completely made up in the first place.
There is absolutely nothing that indicates Cupid’s “Hypnosis 2.0” pheromone is special. In fact, when stripped of the pheromone marketing, the scent has been compared to drugstore body spray.
The extra “attraction” effect is effectively a placebo – you could likely get the same boost from wearing your favorite normal cologne, without spending $60 on this, and without supporting a company that engages in such dubious activity.
Consumers should be very wary of Cupid Fragrances’ products, especially the Hypnosis line and the newer spinoffs (Charm, Ignite, Lust, etc., which the company has begun pushing in aggressive bundle deals).
The Internet Is Littered With Reports Of People Feeling Ripped Off – Whether By Non-Delivery, Unauthorized Upsells, Or Just The Sinking Feeling That They Were Fooled By Fake Hype.
As one blunt reviewer warned: “You can find a better product from a more reputable company. [This is] not worth the price… Do not waste your money.”
In the end, Cupid’s “Hypnosis 2.0” seems to be aptly named.
The only thing it truly enchants is your mind, long enough to separate you from your money.
Don’t fall for the spell. Save your cash for fragrances (or literally anything else) from brands that don’t need to resort to deception to sell their products.
When something sounds too good to be true – e.g. a magical love potion in a bottle – it almost certainly is.
And as many disappointed customers have learned, spritzing this cologne won’t make you instantly irresistible, but it will leave you with an expensive lesson in the power of marketing.
Buyer beware.
- Phero Joe
Read more about House Of Pheromones here.
- Avant Garde | S1CKest Pheromone For Social Confidence + Social & Attraction Disinhibition - August 18, 2025
- “The Lost Art of Personal Magnetism” (A Century of Seduction, Confidence and… Snake Oil?) - August 11, 2025
- Cupid Fragrances “Hypnosis™ 2.0” Pheromone Cologne: Hype vs. Reality - August 1, 2025
Hi joe I heard that the pheromones in Cupid are made by lacroy South Africa , the same lab that makes NPA.
Highly doubt that. They have a “returns” address in China… even if Lacroy did have some part of it, this product is still low quality and mass marketed junk.